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For restaurants, shops, salons and service businesses

Every call answered. Every regular remembered.

Counterphone is the front desk for your phone line: one AI receptionist for your calls, texts and website chat, plus text marketing your customers actually signed up for.

No credit card to start. You only add one if you decide to keep it.

Marlow's Kitchen

Call from (631) 555-0142 · answered by Counterphone

Live
  1. Counterphone: Thanks for calling Marlow's Kitchen! I'm an AI assistant, and this call is recorded.
  2. Caller: Hi, are you open late tonight? And do you cater?
  3. Counterphone: We're open until 10 tonight. And yes, we cater parties of 20 to 150.
  4. Caller: Great, I need food for about 40 people next Saturday.
  5. Counterphone: Let me put you through to our catering manager. It may be quiet while it rings.
  6. Transferred to cateringEmailed you the summary

New booking · Sat 10:00am

Missed calls this week: 0

One number. Calls and texts.

It picks up, texts back, and fills your book.

A customer calls while you’re mid-cut. Counterphone answers, texts her the booking link, and it all lands in your app. Next Tuesday, the same number brings her back with an offer she signed up for.

Picture your busiest hour

Your hands are full. Counterphone picks up.

Mid-blowout, mid-rush, mid-detail: the moment you can’t pick up is the moment a new customer calls. Counterphone answers like it works there, then tells you what happened.

A stylist blow-drying a client’s hair with a round brush

Juniper Hair StudioSaturday, 11:40am · mid-blowout

Caller: Hi! How much is a cut and color?

Counterphone: It starts at $140, depending on length. Want to book? I can text you a link.

Caller: Yes please! And is there parking?

Counterphone: Sent! There’s free parking right behind the salon.

  • Texted a link to book
  • Summary sent to you

Calls, texts and website chat

One receptionist, however they reach you.

Some customers call. Some would rather text. Some are on your website at midnight. The same receptionist answers all three with the same knowledge, and every conversation lands in your app.

  • They call

    Answered on the first ring

    Caller: “Are you open Sunday?”

    Receptionist: “We are! Sundays we’re open 10 to 4.”

  • They text

    Same number, same answers

    Are you open Sunday?

    We are! Sundays we’re open 10 to 4.

    Perfect, see you then

  • They visit your website

    A chat bubble that knows your business

    Chat with us

    Are you open Sunday?

    We are! Sundays we’re open 10 to 4.

    Type or talk

Everything in the box

The whole front desk, in one app.

Answer, follow up, bring customers back and stay in charge. Every plan includes every feature.

Tour the features

03

Bring them back

Fill a slow Tuesday with an offer to the people who asked to hear from you. Sign-ups, quiet hours and opt-outs are handled for you.

04

Stay in charge

Bring your staff in with the right access, run every location from one account, and decide exactly how much you can spend.

All in one

One number, one app, one bill.

Most shops end up paying for four tools that don’t talk to each other. Counterphone does the job of all of them, and they share what they know.

  • An answering service that takes a message and doesn’t know your menu.

  • A text marketing tool with its own number your customers don’t recognize.

  • A website chat widget that nobody on your team has time to watch.

  • A shared inbox that’s one more login for the team to check.

Made for main street

It already knows the questions you get.

Every kind of business hears the same few questions all day. Counterphone answers them from what you’ve taught it, and hands off the rest the way you want.

  • Restaurants

    • “Are you open tonight?”
    • “Do you have vegan options?”
    • “Can you cater 40 people?”

    Puts catering calls through to you

  • Salons and barbers

    • “How much is a balayage?”
    • “Are you open Sunday?”
    • “Do you take walk-ins?”

    Texts callers your booking link

  • Auto and detailing

    • “How long is an inspection?”
    • “What does a full detail cost?”
    • “When can I drop off?”

    Texts your team to call back with a quote

  • Home services

    • “Do you come out to my town?”
    • “Do you charge for estimates?”
    • “My sink is leaking right now”

    Puts urgent calls straight through

  • Shops and boutiques

    • “What are your holiday hours?”
    • “Do you carry this brand?”
    • “Is there parking nearby?”

    Passes along anything it can’t answer

  • Cafés and bakeries

    • “Can I order a birthday cake?”
    • “Do you have gluten-free bread?”
    • “What time do you open?”

    Texts callers your order form

How it works

Up and answering the same day.

  1. 1

    Tell it about your business

    Add your website and Google listing. Counterphone reads them and builds its notes, which you can check and edit.

  2. 2

    Pick a number and a voice

    Choose a new local number, or forward your existing line to it when you’re busy or closed.

  3. 3

    Let it pick up

    Calls get answered, questions get answered, and you get a summary of every one.

Works with the number you already have: forward it to Counterphone after hours, when you’re busy, or all the time.

The receptionist and your texts work together: it can text a caller your link the moment they hang up.

The math

What does a missed call cost you?

Plenty of callers who reach voicemail don’t leave a message. They just call the next place on the list.

8
30%
$60

Move the sliders to match your business. These are your numbers, not ours.

Walking to the next business

$624

a month, from calls nobody picked up.

That’s about 6× what Counterphone costs, starting at $99 a month.

Pricing

Try it on your real calls. Pay only if you keep it.

Every plan starts with a free 7-day trial, and we don’t ask for a card until you decide to stay.

  1. Today

    Sign up, no card

    Just your name and email. There’s nothing to cancel, because there’s nothing to charge.

  2. Days 1 to 7

    It answers your real calls

    Teach it your business, point your calls at it, and judge it on real customers, not a demo.

  3. Day 7

    Keep it, or don’t

    Love it? Add a card to keep it answering. Not for you? Do nothing and you’ll never be charged.

  • Starter

    $99 /month

    For one shop finding out what it’s been missing.

    Try it free for 7 days

    No credit card to start

    • About 60 answered calls a month (150 minutes)
    • 500 texts a month
    • 1 location
    • 1 phone number
    • 3 team members
    • Every feature, no add-ons

    More if you need it: $0.25 a minute, $0.03 a text.

  • Growth

    Most popular

    $199 /month

    For a busy counter, or a few locations.

    Try it free for 7 days

    No credit card to start

    • About 200 answered calls a month (500 minutes)
    • 2,500 texts a month
    • 3 locations
    • 3 phone numbers
    • 10 team members
    • Every feature, no add-ons

    More if you need it: $0.22 a minute, $0.025 a text.

  • Pro

    $499 /month

    For groups with a phone that never stops.

    Try it free for 7 days

    No credit card to start

    • About 600 answered calls a month (1,500 minutes)
    • 8,000 texts a month
    • 10 locations
    • 10 phone numbers
    • 25 team members
    • Every feature, no add-ons

    More if you need it: $0.20 a minute, $0.02 a text.

Calls are estimated at 2.5 minutes each, typical for a local business. Quick questions take less; you only use the minutes your calls actually take.

Your name is on it

Built to be trusted with your customers.

Anything that speaks for your business has to be honest, careful and polite. That’s built in, not left to settings.

  • It says what it is

    Callers hear up front that they’re talking to an AI assistant and that the call is recorded.

  • It doesn’t make things up

    If it doesn’t know, it says so and asks you. If two of your sources disagree, you decide which is right.

  • Texts only to people who asked

    Every sign-up is recorded with the wording they agreed to. STOP works instantly, and nothing sends at night.

  • You set the ceiling

    Pick a monthly spending limit. Nothing gets past it, and every campaign shows its price before it sends.

Questions

Good to know.

Will callers know they’re talking to an AI?

Yes. It introduces itself as an AI assistant and says the call is recorded. Most callers just want their question answered, and it does that quickly.

Can I keep my current phone number?

Yes. Forward your existing number to Counterphone whenever you want it to answer, such as after hours or when the line is busy.

What happens when it doesn’t know an answer?

It says so instead of guessing, and adds the question to your list so you can answer it once for every caller after.

Can it transfer a call to me?

Yes. You decide when, for example any time a caller asks about catering or wants a person, and it puts them through to the number you choose.

Does it answer texts and website chats too?

Yes. The same receptionist answers calls, texts to your number and the chat on your website, with the same knowledge and the same rules. Reply to any conversation yourself and it steps back until you hand it over again.

Do I need separate tools for texting and chat?

No. Every plan includes the receptionist, text answering, website chat, the inbox, campaigns and offers. One number, one app, one bill.

Is the texting legal?

Counterphone is built around consent. People opt in through your sign-up page or at your counter, opt-outs are honored instantly, and texts only go out at reasonable hours.

Never miss another customer.

Try Counterphone free for 7 days with no card on file. If it earns its keep, keep it. If not, just walk away.

Start your free trial